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MonitorBase Insights

Mortgage Marketing Strategies

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migration

Mortgage Trend: Mortgage Inquiry Leads up 30%

In the past 30 days, we are seeing a significant increase in mortgage inquiry leads. Inquiry lead alerts are up 30% compared to the past 6 months average. It is normal to see an increase in mortgage activity in early spring as the home buying season...

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Mortgage Trend: Early Payoffs Increasing

We are seeing a significant increase in Early Payoff (EPO) related activity in our data. Mortgage credit inquires on recently funded loans (1-12...

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mortgage_lead_generation

3 min read

Mortgage lead generation strategies 2019

We've all heard the old sales wisdom: "Success leaves many clues." With trial and error, we often deduce what is successful. Unfortunately, some of...

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fly fishing sales

4 min read

The secret fishing hole

Fishing for deals in a crowded marketplace It’s mid-winter, as announced by the snow-covered banks of the river, and the crisp scents. The sun just...

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1 min read

Text to Pre-Qualify: Instant Soft Credit Check

Last week we announced a technology giving mortgage companies and their clients access to an instant credit pre-qualification through a soft credit...

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2 min read

How to start and keep a good contact database

Your contact database is your most valuable business asset and a critical piece of your mortgage lead generation efforts.

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seller buyer fb

2 min read

Finding Home Sellers Early in the Cycle

Do you think you could add value to your Agent relationships if you could refer them home sellers? Do you know who is gearing up to sell their home?...

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data driven marketing

1 min read

Predictive Marketing on Autopilot

What if you knew who was getting ready to purchase a home, refinance, or make a move in the near future before anyone else? What if your sales team...

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1 min read

Product Launch: Email prescreened offers of credit

We are proud to announce the addition of email delivery for prescreened offers of credit within the MonitorBase mortgage lead generation platform! We...

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RickWwide

1 min read

Meet our newest leadership team member!

We are expanding! We are thrilled to hire our first CRO and have Rick Webster join the MonitorBase team!

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