--- title: "MonitorBase: Mortgage Market Insights | Rachel Wilson" description: MonitorBase Insights. Mortgage marketing and data-driven marketing-related articles. --- # Rachel Wilson [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/New%20Blog%20post-1.png?width=1080&height=1080&name=New%20Blog%20post-1.png) ](https://blog.monitorbase.com/credit-pre-qualification-is-your-new-best-friend) 1 min read #### [Credit Pre-Qualification is Your New Best Friend](https://blog.monitorbase.com/credit-pre-qualification-is-your-new-best-friend) [Rachel Wilson: ](https://blog.monitorbase.com/author/rachel-wilson) Nov 5, 2020 12:00:00 AM [soft pull](https://blog.monitorbase.com/tag/soft-pull) [soft credit inquiry](https://blog.monitorbase.com/tag/soft-credit-inquiry) [credit monitoring](https://blog.monitorbase.com/tag/credit-monitoring) [contacts](https://blog.monitorbase.com/tag/contacts) [automatic credit monitoring](https://blog.monitorbase.com/tag/automatic-credit-monitoring) [referral partners](https://blog.monitorbase.com/tag/referral-partners) [Read More](https://blog.monitorbase.com/credit-pre-qualification-is-your-new-best-friend) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/Referral%20partner%20graphic-1.png?width=1080&height=1080&name=Referral%20partner%20graphic-1.png) ](https://blog.monitorbase.com/keep-your-first-time-buyers-coming-back-0) 1 min read #### [Strengthening Referral Partner Relationships with SoftPull](https://blog.monitorbase.com/keep-your-first-time-buyers-coming-back-0) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Oct 22, 2020 12:00:00 AM [soft pull](https://blog.monitorbase.com/tag/soft-pull) [soft credit inquiry](https://blog.monitorbase.com/tag/soft-credit-inquiry) [credit monitoring](https://blog.monitorbase.com/tag/credit-monitoring) [contacts](https://blog.monitorbase.com/tag/contacts) [automatic credit monitoring](https://blog.monitorbase.com/tag/automatic-credit-monitoring) [referral partners](https://blog.monitorbase.com/tag/referral-partners) [Read More](https://blog.monitorbase.com/keep-your-first-time-buyers-coming-back-0) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/FTHB-1.jpg?width=246&height=205&name=FTHB-1.jpg) ](https://blog.monitorbase.com/keep-your-first-time-buyers-coming-back) 1 min read #### [Keep Your First Time Buyers Coming Back](https://blog.monitorbase.com/keep-your-first-time-buyers-coming-back) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Oct 8, 2020 12:00:00 AM [credit monitoring](https://blog.monitorbase.com/tag/credit-monitoring) [contacts](https://blog.monitorbase.com/tag/contacts) [first time home buyer](https://blog.monitorbase.com/tag/first-time-home-buyer) [Read More](https://blog.monitorbase.com/keep-your-first-time-buyers-coming-back) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/_How%20do%20they%20know%20I%20prequalify%20for%20a%20loan__-1.png?width=2050&height=780&name=_How%20do%20they%20know%20I%20prequalify%20for%20a%20loan__-1.png) ](https://blog.monitorbase.com/what-is-a-firm-offer-of-credit) 1 min read #### [What is a Firm Offer of Credit?](https://blog.monitorbase.com/what-is-a-firm-offer-of-credit) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Oct 1, 2020 12:00:00 AM [credit monitoring](https://blog.monitorbase.com/tag/credit-monitoring) [mobile prequalification](https://blog.monitorbase.com/tag/mobile-prequalification) [contacts](https://blog.monitorbase.com/tag/contacts) [aged mortgage leads](https://blog.monitorbase.com/tag/aged-mortgage-leads) [purchase mortgage leads](https://blog.monitorbase.com/tag/purchase-mortgage-leads) [prescreening](https://blog.monitorbase.com/tag/prescreening) [prequalification](https://blog.monitorbase.com/tag/prequalification) [prescreened credit list](https://blog.monitorbase.com/tag/prescreened-credit-list) [Read More](https://blog.monitorbase.com/what-is-a-firm-offer-of-credit) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/customer%20retention-3.jpg?width=1200&height=627&name=customer%20retention-3.jpg) ](https://blog.monitorbase.com/aged-mortgage-leads-1-1) 1 min read #### [3 Runoff Risks for Mortgage Professionals in 2020](https://blog.monitorbase.com/aged-mortgage-leads-1-1) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Apr 2, 2020 12:00:00 AM [aged mortgage leads](https://blog.monitorbase.com/tag/aged-mortgage-leads) [purchase mortgage leads](https://blog.monitorbase.com/tag/purchase-mortgage-leads) [Read More](https://blog.monitorbase.com/aged-mortgage-leads-1-1) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/fight-real-evil-1-1.jpg?width=900&height=470&name=fight-real-evil-1-1.jpg) ](https://blog.monitorbase.com/aged-mortgage-leads-1-0) 1 min read #### [Fight Real Evil](https://blog.monitorbase.com/aged-mortgage-leads-1-0) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Mar 4, 2020 12:00:00 AM Operation Underground Railroad’s mission is to rescue victims of human trafficking, and arrest those responsible. This group of highly skilled... [aged mortgage leads](https://blog.monitorbase.com/tag/aged-mortgage-leads) [purchase mortgage leads](https://blog.monitorbase.com/tag/purchase-mortgage-leads) [Read More](https://blog.monitorbase.com/aged-mortgage-leads-1-0) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/3wtgb-1.jpg?width=266&height=189&name=3wtgb-1.jpg) ](https://blog.monitorbase.com/3-ways-to-grow-business) 1 min read #### [The 3 Ways to Grow Your Business](https://blog.monitorbase.com/3-ways-to-grow-business) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Mar 3, 2020 12:00:00 AM There are so many ways to grow a business that it can start to feel confusing and overwhelming, right? It’s actually much simpler than you may think.... [aged mortgage leads](https://blog.monitorbase.com/tag/aged-mortgage-leads) [purchase mortgage leads](https://blog.monitorbase.com/tag/purchase-mortgage-leads) [Read More](https://blog.monitorbase.com/3-ways-to-grow-business) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/mortgage_lead_generation-3.jpg?width=1200&height=627&name=mortgage_lead_generation-3.jpg) ](https://blog.monitorbase.com/aged-mortgage-leads) 2 min read #### [Aged Mortgage Leads](https://blog.monitorbase.com/aged-mortgage-leads) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Feb 12, 2020 12:00:00 AM Many mortgage lenders and brokers have most likely built into their business model some form of mortgage lead generation, or they may just buy... [aged mortgage leads](https://blog.monitorbase.com/tag/aged-mortgage-leads) [purchase mortgage leads](https://blog.monitorbase.com/tag/purchase-mortgage-leads) [Read More](https://blog.monitorbase.com/aged-mortgage-leads) [![](https://blog.monitorbase.com/hs-fs/hubfs/Imported_Blog_Media/backgroud%20cropped-Apr-11-2025-01-46-42-8605-PM.png?width=2016&height=785&name=backgroud%20cropped-Apr-11-2025-01-46-42-8605-PM.png) ](https://blog.monitorbase.com/blog-heres-how-to-close-more-loans-in-2020) 2 min read #### [Close More Loans Than Ever Before](https://blog.monitorbase.com/blog-heres-how-to-close-more-loans-in-2020) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Feb 5, 2020 12:00:00 AM We all have goals, but sometimes it can be hard to know how to achieve them. Closing more loans isn't impossible, and may even be easier than you... [tips](https://blog.monitorbase.com/tag/tips) [soft credit inquiry](https://blog.monitorbase.com/tag/soft-credit-inquiry) [database monitoring](https://blog.monitorbase.com/tag/database-monitoring) [marketing constraints](https://blog.monitorbase.com/tag/marketing-constraints) [credit score](https://blog.monitorbase.com/tag/credit-score) [email notifications](https://blog.monitorbase.com/tag/email-notifications) [text notifications](https://blog.monitorbase.com/tag/text-notifications) [notifications](https://blog.monitorbase.com/tag/notifications) [first time home buyer](https://blog.monitorbase.com/tag/first-time-home-buyer) [Database Recapture](https://blog.monitorbase.com/tag/database-recapture) [prescreened credit list](https://blog.monitorbase.com/tag/prescreened-credit-list) [legislative update](https://blog.monitorbase.com/tag/legislative-update) [soft inquiry technology](https://blog.monitorbase.com/tag/soft-inquiry-technology) [Read More](https://blog.monitorbase.com/blog-heres-how-to-close-more-loans-in-2020) 1 min read #### [HMDA: Do You Have Skeletons in Your Closet?](https://blog.monitorbase.com/credit-pre-qualification-is-your-new-best-friend-0) [Rachel Wilson](https://blog.monitorbase.com/author/rachel-wilson): Jan 1, 1970 12:00:00 AM [soft pull](https://blog.monitorbase.com/tag/soft-pull) [soft credit inquiry](https://blog.monitorbase.com/tag/soft-credit-inquiry) [credit monitoring](https://blog.monitorbase.com/tag/credit-monitoring) [contacts](https://blog.monitorbase.com/tag/contacts) [automatic credit monitoring](https://blog.monitorbase.com/tag/automatic-credit-monitoring) [referral partners](https://blog.monitorbase.com/tag/referral-partners) [Read More](https://blog.monitorbase.com/credit-pre-qualification-is-your-new-best-friend-0)