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MonitorBase: Mortgage Marketing
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Retention Rockstar™ Strategy: Find Sellers for you and your referral partners in 2023

In this Retention RockstarTM strategy video, we discuss the best practices of partnering with more referral partners to scan and find deals in their contact database. You can bring value to your referral partner relationships by identifying contacts...
1 min read
What is The Retention Rockstar™ Award?
The Retention RockstarTM Award identifies outstanding loan originators for their efforts and ability to find new loans and retain mortgage business from their relationships or "Sphere of Influence."
2 min read
Emerging Mortgage Tech Category: Database Retention Systems
AI can drive your car.. do your homework, but how are mortgage originators and realtors utilizing AI? Artificial Intelligence (AI) is changing the way mortgage loan officers and realtors prospect for new deals by automating tedious tasks. Technology...
2 min read
Is Life Event Marketing Compliant?
I had an old friend that used to sell home alarm systems. At a time when newborn babies were announced in the local papers – he would look up their address in the yellow pages to find their address. Armed with his best sport coat, he would...
1 min read
Treasure In Your Database: How Lenders Can Find Loans In Their Database

There are these Instagram accounts of treasure hunters with metal detectors and gadgets that help them find mysteriously hidden treasure in all kinds of places. It is fascinating to watch people with scuba-diving gear swim the depths of some lake and...
1 min read
Tip to double your marketing engagement and improve DEI
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How We Use AI to Predict Mortgage Transactions
MonitorBase is a borrower analytics platform that lets you mine origination opportunities from your contact database. Many of our clients ask for specifics of how we determine who in your database is likely in the market for a mortgage in the near...
1 min read
New Web app Design. Even Better Features
We have big news!
We’ve been working hard on redesigning our website into an even more comprehensive and accessible tool for you and your team. Our new design is a cleaner and more streamlined experience that combines tables, information, and...
3 min read
Sales Strategy for the Remainder of 2022
Hello to all of our wonderful lenders and originators! I want to take this moment to talk about strategy for the remainder of 2022 As I believe there are many great opportunities still to come. Let's talk quickly about the current strategy for...