1 min read
Retention Rockstar™ Strategy: The Mortgage Sales Funnel
In our latest Retention RockstarTM strategy video, we explored the mindset that Loan Officers should have in approaching the mortgage sales process...
mortgage marketing
3 min read
The Year for MonitorBase
The Time is Now to Change to Monitorbase. While much of the mortgage industry struggles to maintain profitability and compete in the market, we are...
Retention Rockstar™ Strategy: Find Sellers for you and your referral partners in 2023
In this Retention RockstarTM strategy video, we discuss the best practices of partnering with more referral partners to scan and find deals in their...
4 min read
The secret fishing hole
Fishing for deals in a crowded marketplace It’s mid-winter, as announced by the snow-covered banks of the river, and the crisp scents. The sun just...
1 min read
Predictive Marketing on Autopilot
What if you knew who was getting ready to purchase a home, refinance, or make a move in the near future before anyone else? What if your sales team...
3 min read
Why Some Mortgage Marketing Drip-Campaigns Do More Harm Than Good ... And What To Do About It!
No offense intended, but when it comes to past clients (unless they’re your mother), they probably don’t have your picture on the mantel of the home...
1 min read
Marketing the First-Time Homebuyer
Jane and John are great parents. They took their kids on 3 vacations this summer: Disneyland, camping in the mountains, and grandma and grandpa's...
1 min read
There is one upside to summer ending...
Jane and John are great parents. They took their kids on 3 vacations this summer: Disneyland, camping in the mountains, and grandma and grandpa's...
1 min read
How to hire the next generation of Loan Officers
Let's take a look at today's mortgage originator: With an average age of around 54-56 years old, multiple long lasting relationships with referral...
3 min read
Why Mortgage Marketing Drip-Campaigns Do More Harm Than Good ... And What To Do About It! (Clone)
No offense intended, but when it comes to past clients (unless they’re your mother), they probably don’t have your picture on the mantel of the home...