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Finding Home Sellers Early in the Cycle

By Louis Zitting on Sep 4, 2018 12:54:13 PM

Do you think you could add value to your Agent relationships if you could refer them home sellers?  Do you know who is gearing up to sell their home?  We do. 

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Predictive Marketing on Autopilot

By Rick Webster on Aug 21, 2018 1:07:49 PM

What if you knew who was getting ready to purchase a home, refinance, or make a move in the near future before anyone else? What if your sales team could reach this exclusive, high-quality, high-converting lead source before your competition even knew about it? What if you could put the  marketing and outreach on autopilot, letting it drive inbound interest to your loan officers on a daily basis?

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Product Launch: Email prescreened offers of credit

By Louis Zitting on Aug 1, 2018 12:49:58 PM

We are proud to announce the addition of email delivery for prescreened offers of credit within the MonitorBase platform! We now have the functionality to deliver timely offers of credit through both direct mail and email, personalized to the individual loan officer.

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Meet our newest leadership team member!

By Louis Zitting on May 29, 2018 4:03:05 PM

We are expanding! We are thrilled to hire our first CRO and have Rick Webster join the MonitorBase team!  

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Elvis Isn't Dead.

By Louis Zitting on Mar 15, 2018 4:59:16 PM

One of the greatest direct-to-consumer performers in the history of the mortgage industry has been the refinance boom we’ve enjoyed since 2008. Our “Elvis,” if you will. But many originators think it’s dead. MonitorBase doesn’t. Here’s why …

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Pre-listing Home Seller Behavior

By Louis Zitting on Feb 14, 2018 12:15:40 PM

A significant amount of MonitorBase’s resources are invested in collecting and analyzing consumer credit behaviors. We’ve uncovered some we think you’ll find interesting.

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Mining for Relevant Mortgage Trigger Events

By Louis Zitting on Dec 20, 2017 3:47:13 PM

When I hear the phrase ‘mortgage trigger,’ a movie starts playing in my mind. Maybe yours, too!

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Why Some Mortgage Marketing Drip-Campaigns Do More Harm Than Good ... And What To Do About It!

By Louis Zitting on Dec 13, 2017 11:04:24 AM

No offense intended, but when it comes to past clients (unless they’re your mother), they probably don’t have your picture on the mantel of the home you financed for them.

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Early Payoff (EPO) Warnings

By Louis Zitting on Nov 7, 2017 2:54:06 PM

The title of this article should spark your interest! You have likely felt the burn of an EPO … and the penalty fees they can impose.

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Do You Think This Is Strange?

By Louis Zitting on Oct 20, 2017 3:17:40 PM

MonitorBase is seeing a trend in the market we find interesting … if not a bit alarming!

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