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MonitorBase Insights

Mortgage Marketing Strategies

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mortgage marketing

1 min read

Retention Rockstar™ Strategy: The Mortgage Sales Funnel

In our latest Retention RockstarTM strategy video, we explored the mindset that Loan Officers should have in approaching the mortgage sales process...

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3 min read

The Year for MonitorBase

Share: The Time is Now to Change to Monitorbase. While much of the mortgage industry struggles to maintain profitability and compete in the market,...

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Retention Rockstar™ Strategy: Find Sellers for you and your referral partners in 2023

In this Retention RockstarTM strategy video, we discuss the best practices of partnering with more referral partners to scan and find deals in their...

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fly fishing sales

4 min read

The secret fishing hole

Fishing for deals in a crowded marketplace It’s mid-winter, as announced by the snow-covered banks of the river, and the crisp scents. The sun just...

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data driven marketing

1 min read

Predictive Marketing on Autopilot

What if you knew who was getting ready to purchase a home, refinance, or make a move in the near future before anyone else? What if your sales team...

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3 min read

Why Some Mortgage Marketing Drip-Campaigns Do More Harm Than Good ... And What To Do About It!

No offense intended, but when it comes to past clients (unless they’re your mother), they probably don’t have your picture on the mantel of the home...

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mortgage marketing response.jpg

1 min read

There is one upside to summer ending...

Jane and John are great parents. They took their kids on 3 vacations this summer: Disneyland, camping in the mountains, and grandma and grandpa's...

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next generation post.jpg

1 min read

How to hire the next generation of Loan Officers

Let's take a look at today's mortgage originator: With an average age of around 54-56 years old, multiple long lasting relationships with referral...

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