Will credit trigger leads get banned? Credit triggers have been intensely discussed as of late and are the focus of our conversation success in this month's Retention RockstarTM strategy/Discussion video.
All of this is happening as the industry seeks change due to intensifying competition, which has led to cutthroat and aggressive practices causing various issues. The Mortgage Bankers Association (MBA) has utilized its political influence to support a bill aimed at prohibiting credit triggers. A similar trend can be observed in the broker space, where there has been a recent shift towards banning credit triggers in cases where there is no pre-existing relationship with the individual. We view this as a positive change, as numerous unscrupulous actors in the industry have been exploiting the credit trigger system to poach clients from those who have an established connections with them.
However, the crucial question remains: will credit triggers actually be banned? In other words, should credit triggers be banned? We delve into this topic and more in this month's Retention Rockstar strategy and discussion video.
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