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MonitorBase Insights

Mortgage Marketing Strategies

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Retention Rockstar™ Strategy: Engaging with your MonitorBase alerts

Knowing how to engage with your MonitorBase alerts when you receive them is a major key to success and it is the topic of discussion in this month's Retention RockstarTM strategy video.

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4 min read

How a 1,000-contact database can produce 8-18 transactions a month

One of the biggest misconceptions in the mortgage industry is the belief that our customers are mostly coming back to us for their next loan. It’s a...

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1 min read

Retention Rockstar™ Strategy: The Mortgage Sales Funnel

In our latest Retention RockstarTM strategy video, we explored the mindset that Loan Officers should have in approaching the mortgage sales process...

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1 min read

Why Prescreen credit triggers aren’t likely going anywhere…

Share: The FCRA provides guidelines for the use of consumer credit information by lenders. One provision allows lenders to access prescreened lists...

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2 min read

New Recruiting Metric All Lenders Should Consider

Recruiting Mortgage Loan Officers is one of the most competitive areas of the mortgage industry. Enterprise-level mortgage lenders will roll out...

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Intent Signal

2 min read

Turn the Worst Leads into Close Loans

If you have ever bought leads or found yourself uttering the words – “these leads are terrible,” this might be a strategy worth considering. Let’s...

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3 min read

The Year for MonitorBase

Share: The Time is Now to Change to Monitorbase. While much of the mortgage industry struggles to maintain profitability and compete in the market,...

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Retention Rockstar™ Strategy: Find Sellers for you and your referral partners in 2023

In this Retention RockstarTM strategy video, we discuss the best practices of partnering with more referral partners to scan and find deals in their...

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1 min read

What is The Retention Rockstar™ Award?

The Retention RockstarTM Award identifies outstanding loan originators for their efforts and ability to find new loans and retain mortgage business...

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2 min read

Emerging Mortgage Tech Category: Database Retention Systems

AI can drive your car.. do your homework, but how are mortgage originators and realtors utilizing AI? Artificial Intelligence (AI) is changing the...

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