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Louis Zitting

CEO, MonitorBase

3 min read

Overcoming Marketing Obstacles

What’s one of the most important things you need to reach your business goals? Good marketing. Letting potential clients know who you are, what you do, and how to reach you is the only way to succeed.

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old_phone

1 min read

Heads up, a few extra apps this month may be easier than you think.

The one thing MonitorBase users could do today that would double their conversion may come as a surprise: have their team commit to a no-voicemail...

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early payoff warning

1 min read

Why the Fed's rate cut could double your response rate.

We've all seen mortgage rates come down in the past few months, and that's great. It's no surprise that refinances are coming out of the woodwork for...

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perpetual refinance

3 min read

Deep in the wilderness, perpetual refinance opportunities are discovered.

In a galaxy far, far away ... (camping in the Utah high country desert.) A band of brothers set off for our annual camping, motorcycle-riding,...

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equity fb

3 min read

To refi, or not to refi ... that is the question

Friends, Romans, countrymen, lend me your ears. In the past 30 days, we are seeing a significant increase in mortgage application inquiries.

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tech100HW

2019 HousingWire Tech100 winner: MonitorBase

I just wanted to give a shout-out to our team and all the MonitorBase fans! It was you that made this distinguished honor possible. MonitorBase has...

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migration

Mortgage Trend: Mortgage Inquiry Leads up 30%

In the past 30 days, we are seeing a significant increase in mortgage inquiry leads. Inquiry lead alerts are up 30% compared to the past 6 months...

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Mortgage Trend: Early Payoffs Increasing

We are seeing a significant increase in Early Payoff (EPO) related activity in our data. Mortgage credit inquires on recently funded loans (1-12...

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mortgage_lead_generation

3 min read

Mortgage lead generation strategies 2019

We've all heard the old sales wisdom: "Success leaves many clues." With trial and error, we often deduce what is successful. Unfortunately, some of...

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fly fishing sales

4 min read

The secret fishing hole

Fishing for deals in a crowded marketplace It’s mid-winter, as announced by the snow-covered banks of the river, and the crisp scents. The sun just...

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