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    Predictive Marketing - Refinance Opportunity - Alert Intel: MBai38

    Jun 6, 2019 1:01:43 PM

    One of the database marketing products available to MonitorBase users is Predictive Marketing alerts.  Our system monitors hundreds of data points on an individual and identifies opportunities in your prospect database where a mortgage transaction is likely to occur.  Each Predictive Marketing alert is delivered with an Alert Intel to give you insight into each opportunity to reconnect with your prospect.  Check out our full list of Predictive Marketing Alert Intels here

    Alert Intel Code: MBai38

    Summary: Prospect has an FHA loan with a high estimated rate and MI compared to today's interest rates.  May benefit from a streamline refinance.  

    Detail:  The prospect appears to have a higher than market interest rate given today's interest rates on FHA loans.  We take into account estimated interest rate and underlying MI.  It may be worth reviewing this prospects file to offer a streamline refinance.  When working with borrowers that meet this criteria, always look into the possibility of a conforming refinance to drop MI if they have the equity to do so.  If not they could still benefit from an FHA to FHA streamline. 


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